Meet Our Mentor Alejandro Rojas!

Today we want to introduce you to Alejandro Rojas, a financial expert and mentor at TARA FOR WOMEN. Alejandro has an impressive track record and his experience is extremely valuable for any entrepreneur.

Alejandro, what would you say is your area of ​​expertise?

I have a degree in Business Administration and Management, a Master's in International Management (Junior MBA) from IE Business School, a Specialization in Financial Management and Control also from IE Business School, and a Master's in Finance from EAE Business School. I have extensive experience in financial consulting, acquired in national and multinational companies, in different industries and countries (Banking, Retail, Pharma, Software, among others).

How did you become Tara’s mentor?

Ever since I heard about the project, I wanted to be part of it. When I had the opportunity to be a judge, I asked to contribute in one way or another to Gingko, a project that is truly generating an important social impact in Kenya and where its founders have achieved a lot with very little.

What is the biggest mistake you made, and would you be willing to make it again to get to where you are?

I think that when I founded my company, I didn't have the right team. Of course, if I were to try again, a good, diverse and committed team would be a formula for success. We all have good ideas, but the most important thing is the execution.

What business decision has been the most important in your career and why?

Without a doubt, having studied Business Administration. It is a career where you have a lot of scope, you touch on topics that are applied in everyday life and I personally believe that this has had an impact on my personal development.

What is the secret to successfully managing a team?

First, have a clear strategy and short- and medium-term goals. This is the only way to guide and measure the team.

Second, have the humility to listen and always have respect for your entire team. If you lose respect for them, they will lose respect for you.

Third, involve the team and keep them informed in decision making.

Is there anything I should be afraid of professionally? What?

Yes, comfort. If you stay in your comfort zone, you stop learning, you stop looking for opportunities and you may stop growing professionally. Comfort is, I believe, the worst enemy of a professional.

What leadership skill has been the most difficult to cultivate?

Patience. I am an impatient person and many times topics require that ingredient. I am still working on it!